25 Branding Pros to Follow on Instagram

Here at HOW, we talk quite a bit about how you can up your branding game. Sometimes we take a close look at emerging logo design trends so that you can determine whether they might be effective in your own work. Other times we study a particularly strong branding project to see what we can learn. And occasionally we consider what it would mean to take things to the next level—e.g., positioning yourself as a branding expert even if the thought terrifies you.

But we also have to wonder if something as simple as surrounding yourself (physically, digitally) with those who are killin’ it can help you up your own game. We like to think so. That’s why we’ve identified 25 design firms to follow on Instagram.

These firms have all been recognized in either the HOW Logo Design Awards or the HOW International Design Awards for their brand strategy and identity design skills, and we highly recommend following them for a regular dose of inspiration. (Hey, don’t forget to follow us too @howbrand!)

Related: Enter the HOW Logo Design Awards by Oct. 2 to take advantage of the early-bird rates. | The HOW International Design Awards closes on Sept. 11—you still have time to enter.

25 Design Firms to Follow on Instagram for Branding Inspiration

1. @sparkbrand

We make brands meaningful, memorable and measurable. spark.us/thoughts/how-do-you-like-me-now

 

What happens when brands pay more attention to social likes than mission love? In this article of STICK, we use some of our favorite canned brands to try to understand what goes right—and very, very wrong—when we try to keep up with the change and the trends of our world. Click the link in our bio to read more.

A post shared by SPARK (@sparkbrand) on

2. @siegelgale

A global strategic branding firm specializing in strategy, customer experience, design, research and naming. #SimplicityPays

 

From tens-of-thousands of consumers we surveyed across the globe, we learned that simplicity is the ultimate driver of brand loyalty. @google topped our US Index this year. With its pristine simplicity and no-nonsense homepage-the search engine is synonymous with simplicity. For more info visit SimplicityIndex.com US Brand Rankings 🇺🇸 1. Google 2. Netflix 3. Zappos.com 4. Amazon 5. Amazon Prime 6. Dunkin’ Donuts 7. McDonald’s 8. Trader Joe’s 9. Pandora 10. SUBWAY #simplicitypays #SiegelGale #simplicity #brand #research #brandexperience

A post shared by Siegel+Gale (@siegelgale) on

3. @wearemucho

 Design with meaning. www.wearemucho.com

 

New identity for Domestico Shop ➡️ @domesticoshop ✨ Company that helps us to buy the best original contemporary furniture and decorative accessories. #branding #visualidentity #wearemucho #domesticoshop

A post shared by Mucho (@wearemucho) on

4. @hyperquake

Hyperquake is a brand evolution agency. Evolve or Fade Away. www.hyperquake.com/journal/the-do-good-initiative

 

We have lift off. The @aviatraaccelerators case study is up on our site for your viewing pleasure! Click the link in our bio to read up on our partnership with these amazing women. #hyperquakenow #womenontherise #rebrand

A post shared by Hyperquake (@hyperquake) on

5. @hybriddesignsf

Hybrid Design is a graphic design studio located in lovely San Francisco. http://hybrid-design.com/

 

Our most recent Mohawk Maker Quarterly is all about Partnerships. I don’t think I can say enough how much we love this project and LOVE Mohawk. #partnerships #dreamclient #projectunicorn #mohawk #mohawkmakerquarterly #printing #paper #design #graphicdesign #diecut @mohawkpaper

A post shared by Hybrid Design (@hybriddesignsf) on

6. @studiopapa

Studio Papa is an independent branding & design studio based in Perth, WA. www.studiopapa.com.au

 

A few of the #logorama we developed in the brand kit for our pals @coldmattercoldbrew. #coldbrew #branding #logo #specialtycoffee #thetruthisoutthere #illuminati #allseeingeye #sacredgometry

A post shared by Studio Papa (@studiopapa) on

7. @testmonki

We’re a creative branding lab that uses our powers (for good) to help your business/product/people—sound, look, smell, and sell better. testmonki.com

 

We’re excited to showcase our latest branding project for the new PR & Social Media company, Pop Ratio. Click the link in bio ⬆️ to read about the strategy behind this popping brand. #IfItsNotOnIGItDidntHappen

A post shared by Test Monki (@testmonki) on

8. @design_ranch

Design Ranch is a nationally recognized design agency specializing in branding and corporate collateral. Our work lives here: design-ranch.com

 

Design Ranch helped create a brand and environment at @corvinokc that’s just as unique and inventive as the food they serve. The name Corvino, which means Raven, provided the #designinspo behind the color palette, textures and materials.

A post shared by Design Ranch (@design_ranch) on

9. @builtbycivilization

Design Practice: #BuiltByCivilization | Gallery: #NonBreakingSpace | Podcast: #BeyondThisPoint | Lectures: #DesignLectures www.builtbycivilization.com

 

We had the honor of working with @_FareStart on branding, interiors and environmental graphics for their new restaurant Maslow’s- @MaslowsSeattle FareStart provides students the technical and life skills they need in the restaurant and hospitality industry. This expansion will allow them to nearly double their reach over the next 10 years across all of its job training programs in an effort to raise more people out of homelessness and poverty and into long-term financial stability. The restaurant opened this week and is located at 380 Boren Ave N in Seattle, WA. Maslow’s is named after Maslow’s hierarchy of needs, asserting that human beings provided with basic physiological needs, love, and esteem can move into self-actualization and altruism. Project Partners: KnotStrategy / InteriorArchitects

A post shared by Civilization (@builtbycivilization) on

10. @trufcreative

A Creative Studio Obsessed with Designing Better Brands :: Los Angeles trufcreative.com

 

Glyphing expedition. — #design #graphicdesign #branding #geometry #brandidentity #logo #logodesign #modernism#designinspiration #glyph #creativeagency #designagency

A post shared by TRÜF (@trufcreative) on

11. @worksprogressdesign

Comprehensive brand and digital experiences for technology, hospitality, and nonprofit organizations who want to matter more. works-progress.com

 

Logo redesign for the @lgbtlifecenter . #makinitmatter #design #logo #redesign #branding #hamptonroads #lgbt #welovecolors #pride #loveislove #lgbt #lgbtq #rainbow

A post shared by Works Progress Design (@worksprogressdesign) on

12. @johnmcneilstudio

We are a creative studio with many talents, including production, motion and image, technology, design, and innovations.

 

A tribute to all the office dogs out there for #nationaldogsday tomorrow. Bark on. #Sashathedog

A post shared by John McNeil Studio (@johnmcneilstudio) on

 13. @heliumcreative

[helium creative] is an award-winning, brand-centric design studio. heliumcreative.com

 

We’re so proud of our most recent passion project // The Hetty House. A fully-immersive branded Airbnb experience in Lancaster, Pennsylvania. Get a glimpse into our process by clicking the link in our bio and going to [the helium tank]. 💙🏠

A post shared by helium creative (@heliumcreative) on

14. @duffydesignx

Design to enrich everyday life. www.duffy.com

 

Good Signage = Good Chemistry #how #designawards

A post shared by Duffy (@duffydesignx) on

15. @noise13design

Strategy. Branding. Design. noise13.com/about/careers

 

Getting organized and looking at the pieces of the puzzle as we start to rollout the goodies for #InVisibletalks #designprocess #noise13design

A post shared by Noise 13 (@noise13design) on

16. @thisispacifica

Forward Thinking Studio www.thisispacifica.com

 

Kirimizi Hotel in Pemba, Mozambique . European confort & African Aesthetics . We took inspiration in the blend of African patterns, textures and colours, as well as the surrounding vegetation, to create a strong and organic identity f, taking the K as the main element. We also developed a bespoke typeface to apply on subsequent applications like room numbers and specific signage. . Photo by @numophotography #kirimizi #thisispacifica #branding #type #tropical #pemba #mozambique

A post shared by This is Pacifica (@thisispacifica) on

17. @landorglobal

global leader in brand and design, Landor creates agile brands. We’re taking you inside our studios. Up now: Our CCO, Peter Knapp. #Landor landor.com/thinking/inside-the-studio-landors-chief-creative-officer-peter-knapp

 

Spotted on the tarmac: #LandorMoscow’s livery and identity for Cyprus Airways. #Landor

A post shared by Landor (@landorglobal) on

18. @mightmain

Brandsmithery in Portland, Maine. www.might-main.com/shop

 

Finishing touches. #eventidefenway

A post shared by Might & Main (@mightmain) on

19. @leibowitzdesign

We’re a full-service branding and design firm based in New York City. Critical thinking fosters creativity. Follow along as we create. www.leibowitzdesign.com

 

More of the the Leibowitz Summer Playlist Countdown: coming in at number 3 is “S Club Party” by S Club 7. Somebody turn on the time machine, we’re taking it back! · · · #sclub #sclub7 #musicvideo #summerplaylist #animation #cinema4d #aftereffects #motiongraphics #brandinganddesign #leibowitz #leibowitzdesign #designagency #design #ny #nyc #newyorkcity #newyork #leibowitzbrandinganddesign

A post shared by Leibowitz Branding & Design (@leibowitzdesign) on

20. @realstreetsense

An experience-focused strategy + design collective. https://blog.streetsense.com/talking-shop-salt-sundry/

 

Inspired by the surrounding science community, @Chromalakenona’s exterior was designed to be evocative of molecules. #design #lakenona #chroma #restaurantdesign

A post shared by Streetsense (@realstreetsense) on

21. @terraincoinc

A small creative studio run by big creatives.

 

We’re so happy to welcome the Grief Support Netwok to the Terrain Co family. Please support GSN -> http://griefsupportnet.org/ . . . #boulder #colorado #design #branding #studio #typography #graphicdesign #illustration #marketing #socialmedia #naming #art #creative #drawing #packagedesign #advertising #artdirection #identity

A post shared by Terrain Collective Inc (@terraincoinc) on

22. @5ive_mpls

Brand Experience & Innovation Agency | Minneapolis www.5ivempls.com

 

Rebranding a community bank is not an easy task. We are thrilled to share our latest #logodesign for #RiverlandBank! #bank #identity #design #branding #community #agencylife #creative #clients

A post shared by 5IVE (@5ive_mpls) on

23. @latitudeelevates

Elevating brands and humanity through experience and design. NY • MN • OR http://latitudeelevates.com/

 

It’s a new day on the prairie. We’ve been working on a campaign for @prairieorganic that highlights all hard work that goes in to making organic spirits. It’s definitely made with no compromises. Here’s a shot from the photoshoot.

A post shared by Latitude (@latitudeelevates) on

24. @thoughtmatter

We are a branding studio with an #artfulperspective.

 

Raising awareness through a redesign! Our constitution books are being printed and bond as we speak by @risolve studio. We will be shipping these beauties out along with other rewards in the next few weeks 😊 #USA #constitution #wethepeople #design #forthepeople #thoughtmatter #📘 #🇺🇸

A post shared by ThoughtMatter (@thoughtmatter) on

25. @jkrglobal

We are a branding design agency, 27 years young, who believe in big ideas, regular social media activity and small egos: LDN | NYC | SIN | SHA www.adweek.com/brand-marketing/crayola-has-given-its-century-old-product-a-contemporary-relevance-even-in-the-age-of-ipads

 

Here’s a snapshot of our new identity for the @dianaaward coming to life across different touch points. We wanted to ensure that Princess Diana was always at the heart of the brand so we created a flexible system that did just that. #dianaaward #branding #design #princessdiana #instaroyal #change #designforgood

A post shared by Jones Knowles Ritchie (@jkrglobal) on

Related: 25 Graphic Designers & Creatives to Follow on Instagram | For even more branding and logo design inspiration, check out the gallery featuring last year’s winners.


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